A BETTER FRONT DOOR
Design that builds trust—and customers.
Your website is like the front door to your home. We make quick, clear, mobile-first experiences that get real people to do something, turning your site into a “Happy Customer” machine.
The WOMHost Approach
- Discover: We start by learning about your customers, including who they are, what they need, and how they use your site. This makes sure that design choices are based on actual customer journeys.
- Define: We make sure the path from curiosity to conversion is crystal clear by mapping out the site’s structure, page flows, and wireframes.
- Design: We make images that combine trust, clarity, and your brand’s unique personality. We do this by using layouts, colors, and CTAs that make it easy for visitors to find their way around.
- Develop: We create pages that are responsive, load quickly, and are easy to use on any device. We also make sure they have an SEO-friendly structure.
- Deliver: We start with analytics, heatmaps, and performance testing so you can see how your Happy Customers are interacting with your site from the start.
- Improve: Your website isn’t something you do once and then forget about. We keep an eye on, test, and improve your site over time to make sure it keeps up with your customers.
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Conversion-First Redesign
Turn confusion into clarity—and clicks into customers.
What we do:
- Map out the steps a customer takes from their first visit to taking action, and make things easier for them.
- Wireframes and high-fidelity UI with clear calls to action and hierarchy.
- Layouts that work best on mobile devices, forms that people actually fill out, and trust signals like reviews, proof, and FAQs.
- Guidelines for writing headlines, benefits, objections, and next steps.
Deliverables:
- UX audit and journey map
- Wireframes and visual mockups
- Microcopy and a page-level CTA strategy
- Board of style (colors, type, and parts)
- Mobile-first experiences on phones and tablets
Outcomes:
A site that “just makes sense” with higher conversion rates and fewer drop-offs.
Performance, Accessibility & SEO-Ready Build
A beautiful site that’s blazingly fast—and built right.
What we do:
- Use modern, lightweight technology with image optimization and caching.
- Best practices for accessibility include color contrast, semantic structure, and ARIA labels.
- The basics of technical SEO are clean markup, metadata, and schema when needed.
- Checklists for launching, setting up analytics, and making sure quality.
Deliverables:
- Responsive build (main pages)
- Core Web Vitals: Performance and Accessibility Report
- Setting up technical SEO (titles, meta tags, headings, and basic schema)
- Tracking events and analytics
Outcomes:
Faster loading times, higher rankings, and a safe experience on all devices.
Additional Services
These services make sure that your website doesn’t just look great on launch day; it stays consistent, persuasive, and useful over time.
Go further and speed up your growth.
Design System & Brand Kit
Credibility comes from being consistent.
Color and typography tokens, as well as reusable parts like buttons, cards, and forms, make it easy to ship every new page that looks like it belongs with the brand.
What We Do
- Create a small design system with styles and parts that can be used again.
- Set the colors, fonts, buttons, and styles for forms and buttons for your brand.
- Write down rules so that every page and update looks the same.
Things we provide
- Figma or Canva design system (basic parts and style tokens).
- Brand kit PDF with rules for using colors, fonts, logos, and more.
- A guide for developers and content creators on how to hand off work.
Results
- Development of new features or campaigns is easier and faster.
- All pages and future updates will have the same look and feel.
- More professional and better brand recognition.
Conversion Copy & Messaging
Say the right thing in the right way.
Headlines that focus on benefits, FAQs that answer objections, and CTA microcopy that pushes people to act without all the hype.
What We Do
- Write headlines, taglines, and CTAs that are relevant to your customers.
- Make page-level messages that point out benefits and answer objections.
- Make sure the tone of your copy matches your brand’s personality and the way your customers go through their journey.
Things we provide
- Copy for conversion on important pages like the homepage, service page, and contact page.
- Library of CTA microcopy (buttons, forms, and popups).
- A messaging framework to help with making content in the future.
Results
- Messages that turn visitors into happy customers.
- Communication that is clearer and more meaningful to your audience.
- Calls to action that get people to click, call, and sign up.
Analytics, Heatmaps & Iteration
The launch isn’t the end.
We made dashboards, heatmaps, and simple tests to find out what’s working and what needs to be changed.
What We Do
- Install GA4, event tracking, and heatmap tools like Microsoft Clarity or Hotjar.
- Look at how users act to find places where they leave and patterns of engagement.
- Give suggestions for quick wins and ways to make things better over time.
Things we provide
- Live analytics dashboard that keeps track of conversions.
- Reports on heatmaps and session recordings every month or three months.
- A list of suggestions for improving design and content.
Results
- A website that changes based on what real customers say.
- Insights into how customers act based on data.
- Improvements that happen all the time and lead to more sales over time.
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FAQ
Do I need to move hosting to WOMHost?
No, though we can manage hosting if you want one team handling everything.
How long does a website redesign take?
Typical WOMHost projects run 3–6 weeks depending on scope and content readiness.
Can you write the copy?
Yes WOMHost can write copy aligned with your business and goals. Our conversion copy add-on keeps design and messaging aligned.
Will my new website be mobile-friendly?
Yes. Every site WOMHost designs is built with a mobile-first approach with an emphasis on mobile-first experiences, meaning it works seamlessly on phones, tablets, and desktops. Since most customers browse on mobile, your site will be designed to look great and convert everywhere.
Can WOMHost update or improve my current website, or do I need a full redesign?
Both options are possible. Sometimes a few conversion-focused updates can make a big impact, while other times a full redesign is the best path forward. During our Website Happiness Audit, we’ll help you decide what makes sense for your business and your Happy Customers.